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Delivering Healthcare for the Underserved | Edward Booty on Maximum Purpose, Maximum Profit

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On this episode of Maximum Purpose, Maximum Profit, Rajeev Peshawaria, CEO of Stewardship Asia Centre, and Edward Booty, founder of reach52, discuss how reach52 addresses the challenge of healthcare for the 52% of the world left behind by traditional systems.

Drawing on experience in social enterprise and healthcare innovation, reach52 has designed a model that maximises both purpose and profit, delivering essential medicines and health education to underserved communities. By combining health-worker training, public campaigns, and affordable medicine distribution across India, Africa, and Southeast Asia, they create a sustainable loop where social impact drives commercial viability. 

reach52 demonstrates how equitable healthcare can be delivered at scale in markets often overlooked by conventional systems. Rajeev and Edward explore how purpose-driven business can close gaps in universal health coverage, the challenges of reaching remote communities, and how innovation can transform lives. Tune in to learn more about inclusive healthcare, social impact, and building sustainable models for change.

 

 

It is also available on Spotify and Apple Podcast.

Posted 26/11/2025

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